Wednesday, April 28, 2010

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Saturday, August 23, 2008

Google AdSense Tips

by: Wazir Singh

Google AdSense program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

On my visit through sites and forums, I daily notice several instances of misuse of AdSense ads. So here a few helpful Google AdSense tips, probably many you already know, and few you might gain by knowing now. These AdSense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.

1. Never click your own AdSense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you AdSense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Don't even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. AdSense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.

2. Never change the AdSense code. There are enough means of AdSense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.

3. Do not place more than 3 ad units and 3 ad links or 2 AdSense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.

4. Do not run competitive contextual text ad or search services on the same site which offer Google AdSense competition in their field. Never try to create link structures resembling the AdSense ads. Never use other competitive search tools on the same pages which have AdSense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble AdSense ads.

5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.

6. Label headings as "sponsored links" or "advertisements" only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.

7. Never launch a New Page for clicked ads by default. AdSense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.

8. One Account suffices for multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fears that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.

9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, "thank you" or welcome pages, parking pages or pop ups, it will get you out of the program.

10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.

11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!

12. Keep track of your content. So AdSense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.

13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.

14. Avoid excessive advertising and keyword stuffing - Although the definition of 'excessive' is a gray area and is subject to discretion, yet Google AdSense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.

15. Ensure you Language is Supported - AdSense supports "Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.

16. Maximum 2 referral button per product per page - With the launch of the Google AdSense referral program, you are allowed to put only 2 referral buttons for AdSense referral, AdWords referral, Google pack and Firefox with Google toolbar referral.

17. Do not specify Google ads as your alternate ads. - Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even AdSense allows an alternate url feature instead of displaying public service ads. But never use AdSense ads as alternate urls.

18. Do not confuse with adjacent images - It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed. Make sure that the ads and images are not arranged in a way that could easily mislead or confuse your visitors.


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How To Make Money Online with Google AdSense

by: Roy Leadwell

You are probably wondering if you can make money using Google AdSense and I am here to tell you that there are people on the internet who are making fortunes doing just that. It is a great form of revenue that you can grow and make a lot of money by using it.

First you need to know what Google AdSense is? Google ads can be places on your website or blog and what happens is that the ads will show up according to the content of your site, so for instance if you sell shoes then the ads that will show up will be related to shoes. Then when a visitor comes to your website and clicks on one of the ads then Google shares the revenue they earn with you.

One of the greatest benefits is that you do not have to worry about selling anything because you can have a information website that you created and add the AdSense program, then you will have an instant source of revenue.

The secret to making a lot of money with this program is getting visitors to your site because you want a lot of eyeballs looking at your site so that you can have more ad revenue.

There are many sites that have started out very small and are now making 7 figure incomes. It is important to remember that you should have a site that is about something of interest to you or something that you are an expert in. You will be better at writing the content for the site if you are interested in the subject matter.


About the Author:

Learn how to: Make Money Online

Learn Information About: Secrets to Making Money

Roy Leadwell is an expert in the field of Making Money go to: http://www.makemoneydirect.net

Google AdSense Articles

For those of you who are trying to understand the concept of Google AdSense, there is a very useful collection of brilliant articles written by well established AdSense experts. They are sharing with everyone their secrets and experiences with Google AdSense, giving you the jump-start in your attempt to master this wonderful opportunity. Enjoy the information provided, and I hope you will soon become successful and make lots of money!

Please check it out: http://www.googleadsensearticles.com/